Salesforce Automation

How to connect Salesforce to Facebook Ads

Stop dealing with missing campaign attribution. This guide shows you how to automatically Update Audience in Facebook Ads whenever Task Completed happens inside Salesforce.

Salesforce
Salesforce
Trigger
→
Facebook Ads
Facebook Ads
Action

Why automate this workflow?

Manual processes introduce delays and errors. With this automation you real-time ad lead follow-up. It runs 24/7 so your team never misses key context.

Step-by-step implementation

  1. 1

    Create a scenario in Make.com

    Sign up or log in. Click "Create a new scenario" and choose Salesforce as the first module.

  2. 2

    Configure the trigger

    Select Task Completed inside Salesforce. Authorize your account and set any filters you need.

  3. 3

    Add the Facebook Ads action

    Choose "Update Audience" and map fields from the trigger. Test once and turn it on.

FAQ

Is this integration free?

Yes. The free tier of most automation platforms supports a few hundred operations per month—perfect for piloting.

Do I need to code?

No. Everything is handled via drag-and-drop builders. Advanced users can still inject custom logic if needed.